NBA: Bucks match-up with injury-ridden Celtics in first round of playoffs

The NBA’s new media rights deals could surpass $7 billion per season, which would represent an increase of nearly 170 percent from its current $2.6 billion per deals with ESPN and TNT. According to reported figures, the combined rights fees from ESPN, Amazon and NBC (or TNT) are at $6.9 billion per season.

Amazon will pay approximately $1.8 billion per season, according to Andrew Marchand of The Athletic. The deal will include the Conference Finals every other year as they will alternate with whoever wins the third rights between NBC and TNT. It also will include the NBA Cup and In-Season Tournament.

TNT can match NBC’s offer of $2.5 billion per season and talks are ongoing.

ESPN’s deal with the NBA, which includes the Finals and Conference Finals on an annual basis, will cost $2.6 billion per year.

A report in 2021 indicated that the NBA was seeking anywhere between $7 billion and $8 billion per year on its next deal. After a 2023 report cooled those expectations with a doubling of the current deal a more probable target, the NBA appears to be close to reaching its goal.

Stephen Curry has been hired as assistant general manager for Davidson’s basketball programs. Curry becomes the first active player to take an administrative job with an NCAA team.

Curry will provide guidance to the men’s and women’s teams based on his college and professional experience. Curry work with general manager Austin Buntz, a former Under Armour global sports marketing team member. Curry first signed with Under Armour in 2013 and launched his own Curry Brand as a standalone venture with the company in 2020.

“The Davidson experience is top notch,” Curry said in a statement released by the school. “My journey from when I got to Davidson in 2006 to now demonstrated that I had the opportunity to play basketball at the highest level, got a great education, an amazing network through the Davidson alumni and continue to wave the Davidson flag. I want very talented, high character student athletes to have that same experience.”